White paper brochure with blue cover. "Platform for the People" is printed in white on the front and below is a quote describing the "1960 Democratic Platform". The inside of the pamphlet covers the platform of the Democratic party. The back has a black and white photograph of then presidential candidate John F. Kennedy and vice presidential candidate Lyndon B. Johnson. Below in blue "Leadership for the Sixties" is printed. This pamphlet was produced by "The Democratic National Committee" at "1001 Connecticut Ave. N.W., Washington 6, D.C."
